Wednesday 7 January 2015

Nomad Final

This was my final logo until reviewing it on deadline day. I decided that the type needed to change position as well as typeface, and I wanted to add another element to the logo so it looked more interesting on different backgrounds.

I much prefer this logo. It's shadow makes it more interesting on coloured backgrounds and also allows for different colour themes to be applied if needs be for different events etc the restaurant may hold. The type looks much more balanced underneath the mountains and makes the logo as a whole feel more complete as before the bottom of the mountains made the logo feel too open and almost vulnerable.

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